The history of the partnership with Bühler began in the early 2000s to manufacture wafers, then with Haas technology. And the project to acquire a new line for biscuits at the Mato Grosso do Sul business unit started in 2017. The target was to increase efficiency and obtain large-scale production capacity with high technology for the production of the traditional cream cracker, which is still the preference of consumers in Brazil.
According to Adriano, the main objective of the partnership with Bühler is based on technology, productivity and innovation. “That is why it is important for us to establish a partnership with companies like Bühler, which operates worldwide and is able to keep us permanently updated with the best, so that we can offer something different in the market. It is a strategic partner,” he says.
Currently, Bühler is the world's largest manufacturer of equipment to produce a great variety of biscuits, offering complete solutions from the grain to the finished product. In addition, the existence of a factory in Brazil generates more proximity and confidence in the after-sales service. All those factors make a difference in Dallas' biscuit production line.
According to Dorcy, the partnership with Bühler was fundamental for Dallas to be able to gain new markets, export its products and strengthen quality. “We managed to expand our production capacity and provide products within the parameters required by the market and by the consumer, always paying attention to quality and special features,” she adds.
Thus, to continue winning in the coming years, the Dallas group's industrial challenge is to continue expanding its installed capacity and diversify production with a focus on increasing healthiness of processed foods. To that end, it relies on Bühler as a strategic partner in technology and innovation for the future.