Trace Die Cast’s bold strategy has paid off. The Guthrie brothers walk through the manufacturing facility and check a freshly cast part for their customer Rivian, based in Normal, Illinois. It’s one of the fastest-growing car companies, specializing in electric SUVs (sports utility vehicles) and electric pick-up trucks. The world’s largest retailer, Amazon, already counts on over 1,000 Rivian delivery vans and plans to have 100,000 vehicles on the road by 2030 to meet its climate targets.
Trace Die Cast’s long-standing customer, Ford, which makes up around 70 percent of their output, recently announced their target of producing 600,000 electric vehicles in 2023. Ford’s goal is clear: to overtake Tesla and become the number one seller of EVs in the US. This includes their flagship F-150 Lightning pick-up truck, an icon in America’s second-largest US-based carmaker’s portfolio. According to Business Insider magazine, Ford aims to build 150,000 F-150 Lightnings a year at the factory in Dearborn, Michigan. With such staggering numbers, both Ford and Rivian count on Trace Die Cast to continue delivering their high-end parts around the clock.